All cases
GameDevVideo coming soon
Match-3 Animation Generator
Instead of keyframing each Match-3 creative by hand for 8-10 hours, designers pick parameters and get a full animated scene in 30 minutes.
JavaScriptJSX for After EffectsExtendscript
The problem
A casual-games studio was capped at ~1 Match-3 creative per 2 days because every scene was built frame-by-frame in After Effects. Scaling meant hiring more animators at $60-80/hour.
Before / After
What changed
Before
- Designer manually builds scene layout in After Effects
- Sets up timing, chip movement, hand animation, explosions, falling
- One creative = 8-10 hours of manual keyframing
- Max 1 creative per 2 days
After
- Designer sets parameters: chip count, chip types, hand path
- Layout assembles automatically from a JSX script
- Click to select chips → animation generates instantly
- Explosions and falling are fully scripted
Results
Numbers that matter
x6
Production speed
30 min
Instead of 8-10 hours
3 / day
Creatives instead of 1 per 2 days
Tech stack
JavaScriptJSX for After EffectsExtendscript